Business Marketing Articles
Practical guides and honest tests from our Web Design, Local SEO, Google Ads, and Social Media work. We share what we learn so business owners can make better marketing decisions.
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How a Slow Website Affects Local SEO and Google Ads in Utah - Wix, Squarespace, WordPress
A slow website affects businesses in Utah in two ways: fewer visitors convert, and Google is less likely to favor the page.
Do Service Area Businesses Rank Lower in Google Maps?
A limited Utah County local SEO test comparing Google Maps rankings before hiding a business address, after switching to a service-area profile, and after …
Local SEO Strategy for Utah County Businesses
A practical Local SEO strategy guide for Utah County businesses, including website improvements, Google Business Profile, Apple Maps, Bing Places, reviews, city …
What Happened When We Changed Our Google Business Profile Name?
A local SEO case study showing how Google Maps rankings changed after updating our business name from Clear Presence to Clear Presence Marketing.
How We Set Up Google Ads to Help Utah Businesses Get New Customers
A practical breakdown of how we set up new Google Ads lead generation accounts for Utah businesses: website readiness, tracking, microconversions, negative …
Top 10 Google Business Profile Tips for Utah Businesses
A practical, ordered guide to Google Business Profile updates for Utah businesses, covering reviews, categories, website links, booking links, services, photos, …
Off-Page Local SEO for Utah Businesses
A practical guide to off-page Local SEO for businesses in Utah, covering Google Business Profile, Apple Maps, Bing Places, directory listings, local links, and …
On-Page Local SEO for Utah Businesses
A practical guide to on-page Local SEO for businesses in Utah, covering keyword research, page titles, mobile usability, site speed, images, scripts, and schema …
Show Up in ChatGPT and AI Searches
A practical look at how local businesses can improve visibility in AI-driven search by strengthening their website, online presence, and reputation.
How to Lazy Load Google Analytics for Better Performance
A practical way to delay Google Analytics so it does not drag down website speed on Utah business websites before a visitor even interacts with the page.
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